MUSIC: Cheesy music playing
A balding MIDDLE-AGED MALE stands before his bathroom mirror and shapes a few strands of his thinning hair with well-rehearsed precision.
MUSIC: Steel guitar up and under strums a sparse, isolated tune
Satisfied, he releases his hands as if he’s achieved the perfect coif.
VOICEOVER: His hairline isn’t the only thing receding in the Lubbock and High Plains area.
Dramatic shots of a heavily receded lake.
Use 10% less water
Get tips at WaterIQ.org
VOICEOVER: Our water supplies are limited. Use just 10% less water and make it last.
Sponsored by City of Lubbock and High Plains Water Conservation District No. 1.
